→ AIGA Design Conference
     Branding the industry’s leading gathering

→ AIGA Design Conference 

Design / Art Direction / Experiential 

AIGA is the foremost professional design association in the United States. After 100 years as the standard bearer for design practitioners nationwide, the organization undertook a new vision to become a hub for broader creative constituencies.

The identity for the design conference is also a story about the organization itself: A magnetic center of gravity—drawing creative disciplines together while fostering all kinds of inspiring interactions and collisions along the way—embracing the beautiful, messy and sometimes unexpected ways that people and ideas come together.

Agency: 
Mother Design

3D Artist:     
David McLeod

AIGA is the foremost professional design association in the United States. After 100 years as the standard bearer for design practitioners nationwide, the organization undertook a new vision to become a hub for broader creative constituencies.

The identity for the design conference is also a story about the organization itself: A magnetic center of gravity—drawing creative disciplines together while fostering all kinds of inspiring interactions and collisions along the way—embracing the beautiful, messy and sometimes unexpected ways that people and ideas come together.

Agency: 
Mother Design

3D Artist:     
David McLeod